Integrated promotion | Omerta Creative Agency

To get the maximum result, you need to use all promotion tools in an integrated manner.

What is included in the concept of "integrated promotion"

Own channel

Own channel Creation of a brand channel with unique author's content. Its promotion among Telegram users.
Content - and media plan

Content - and media plan Preparation of a content plan. Channel content can be duplicated within a group, encouraging discussion on specific topics.

Create a media plan for advertising publications.
Selection of suitable groups and channels

Selection of suitable groups and channels Selection of channels and groups for brand / company / product promotion.
Bot administrator

Bot admin Create and configure a bot admin for the group. The bot publishes interesting offers with links by which users can place an order without leaving the messenger. This reduces the bounce rate.
Group moderation

Group moderation So that the group discusses exactly the things that the brand needs and these discussions lead to conversions.
Personal sticker pack

Personal sticker pack Create a sticker pack. It is able to drive brand mentions. The sticker pack, for example, can be used by administrators who will respond to users in a group
Bot development

Bot development In E-commerce for receiving and processing orders. In organizing events & mdash; convenient navigation for participants and an additional advertising platform for your partners. Special projects and competitions for FMCG & mdash; to implement the mechanics that were previously held on landing pages. In HoReCa & mdash; to replace or unload individual professionals, for example, restaurant reservations. You can read more about bots here.

For a channel / group to grow quickly, advertising is needed

We take care of all the promotion efforts:
from the selection of channels and groups to the development of creatives and the publication of advertising posts.

What the process of running an advertising campaign looks like

1

Using catalogs, we collect channels related to the geography we need. Choosing suitable topics.
2

We collect data on the number of views in posts for the last month and predict CPM. Based on the CTR, we predict CPC, and according to the current conversion of the site from other channels — CPA.
3

If you are satisfied with this forecast, we agree on a specific launch date for the campaign. You make a prepayment.
4

We reserve slots for placement with administrators through exchanges or directly.
5

We carry out the placement, based on the results of the placement, we prepare a report with the indicators of each of the ads.

*Эффективность рекламы измеряем с помощью UTM-меток. Чтобы отследить эффективность внутри Telegram, есть аналогичный инструмент со специальными метками. Они позволяют определить источник, из которого человек пришел в бота. Почему именно в бота? Именно в нем (или на сайте) совершаются полезные коммерческие действия.

Добавляем вашему бренду уникальности — разрабатываем уникальный стикерпак

Инструмент нативного
продвижения бренда в Telegram.

А еще — стикеры могут стать оригинальным подарком партнерам.

Если сделать действительно классный стикерпак, пользователи сами распространят его. Даже без рекламы.

А еще — стикеры могут стать оригинальным подарком партнерам.

Если сделать действительно классный стикерпак, пользователи сами распространят его. Даже без рекламы.